As your customers tuck into a steaming hot Pukka Pie at the end of the day, they feel warm. Comfy. Looked after. Like they haven’t a care in the world. But what if we could spread that feeling right across the nation?
With the Pukka Up Your Day campaign, we’ll be turning Britain’s little everyday wishes into reality. From the 1st of October, we’re giving away prizes and experiences worth up to £1,000 to a lucky winner every week, for 10 weeks – and what they win is up to them.
To enter, all your customers need to do is head online and tell us what we can do to Pukka Up their day. It could be anything from a the perfect anniversary gift to flights to see a far-flung friend. If we like the sound of it, they could win just what they wish for – leaving them feeling just as warm and carefree as they do with their favourite pie.
We’ll be pushing the campaign through digital and social media and supporting with dedicated PR, so you’ll spot it online and in the pages of the daily papers. You can help us out, too. In the Pukka Trade section of the website, you’ll find POS and assets to promote the campaign and spread the word. You can also share our posts on social media to help get the word out.
We’re really throwing our weight behind this campaign, which means one thing: people are going to be talking about Pukka. That’s great for getting people through your doors and pies onto plates, and for making sure your customers always have Pukka on their minds.
If you want to see more of the campaign, visit everythingspukka.co.uk from the 1st of October or follow along on Facebook, Twitter and Instagram. Let’s Pukka things Up!